Telling Technology · Learning in public
Learning-in-public · Claude Code

I build AI for complex
product companies — in public.

Short episodes showing exactly how the systems get made — the prompts, the wins, the glitches. Watch how it's built, steal the code, or hire the operator behind it.

▶ Watch the latest episode Work with me
01 The episodes

Everything I've built, one episode at a time

Each episode is one real thing I built with Claude Code — shown end to end, with the exact prompts and the free code to run it yourself.

The winning aurora v2 app-store screen style — dark teal poster with a phone mockup
EP.04 · OWN STYLE

I ditched the borrowed pencil style — my AI designs app-store screens now

Five art directions fought a style-off over the same screen. The winner became the house style — and sixteen screens later, the look is mine.

Read the episode →
A hand-sketched map of Jacob's whole AI operating system, drawn by an image model
EP.03 · THE GLITCH

I asked AI to draw my whole system — it leaked secret codes

One prompt mapped my entire AI OS as a sketch — and the model quietly leaked raw colour codes into the labels. The glitch, and the 5-cent fix.

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A hand-drawn-style diagram generated by Claude Code from a single prompt
EP.02 · VISUALS

I taught Claude Code to draw like a human

One skill turns a plain prompt into a hand-sketched diagram — no design tool, ~5 cents a render.

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The winning Calm Lagoon palette board — teal swatches and a phone chat mockup
EP.01 · THE PALETTE

What colour is trust? I asked an AI — it overruled my pick

Six drawn candidate boards in two rounds, a winner called Calm Lagoon — and the moment the AI rejected my favourite shade for accessibility.

Read the episode →

22 more episodes queued and cliffhanger-chained — a new one every few days.

02 Work with me
Jacob Skogström — AI agent operator, Malmö

I'm Jacob — an AI agent operator for complex product companies

I turn messy, real-world product operations into AI systems that actually run. Everything on this site, I built myself with Claude Code. I'm open to a Product Owner / AI role in the Malmö–Lund region and to select consulting work.

03 Get the weekly build

One new AI build in your inbox, weekly

No noise — just the episode, the prompt, and the code, the moment it ships.

No inbox? On the videos, comment BUILD and the bot DMs you the link.

04 Explore

Where to go next

Steal the code

Every episode's free, open download in one place.

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Work with me

Hire the operator behind the builds — role or consulting.

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Skool community

Learn the AI-agent-operator playbook alongside others.

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Personal AI silos

The product: a private AI assistant per person.

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